
Nobody can precisely predict the future. But we can understand and prepare for it. Drawing on experience doing futures and scenarios work with some of the top companies in the world (including Apple, Levis, Tesco, PepsiCo, Unilever and Vodafone) Peter Madden can help your Board and Executive Management Team understand future disruptive trends and opportunities - particularly in digital technologies and sustainability - and help you to respond.
Services ecovivid offers include: helping understand the changing technology and policy context, now and in the future; future-proofing the current business model; running futures, scenarios and planning sessions with senior management.
Outputs can be in a format to suit clients’ needs: reports, slides, presentations, interactive seminars.

Companies need to navigate complexity, respond to rapidly changing demands and stay true to their purpose. Great strategy offers vision, clarity, and direction. Peter Madden can work alongside your Board and top-team to help set a new direction.
Services ecovivid offers include: Helping identify issues that are material and matter most to your stakeholders. Benchmarking against best practice across industry. Creating a vision and strategy that build competitive advantage.
On digital transformation, ecovivid can help understanding emerging 'smart cities' technology; help create strategies for digital transformation. Identify new products, services and business-models that harness new tools such as big data, sensing, digital platforms and IoT and work in a cities-context.
Outputs can be in a format to suit clients’ needs: reports, slides, presentations, interactive seminars.

Peter travels across the UK and internationally to speak, and can address major conferences or smaller Board sessions.
Keynote speeches include: Smart City Expo (Barcelona), Future Cities (Singapore), UK-India Tech Summit (Delhi), Future Cities (Singapore), Climate Solutions, (Yale), MakeCity (Berlin) Greenbiz, (San Francisco), RILA Retail Sustainability (Phoenix), Deakins Lecture (Melbourne), MIPIM (Cannes), Future Foresight Forum, (Muscat). He writes a monthly column on smart cities for the Huffington Post, and has previously written regular columns for Grist, Bristol Evening Post, Green Futures, and Guardian Sustainable Business.
Peter can also facilitate futures, scenarios and planning sessions with leadership teams and plan and run sessions with external stakeholders.

Peter Madden has worked at the cutting edge of strategy, policy and innovation for the past 30 years. He is Professor of Practice in City Futures at Cardiff University. He Chairs Building with Nature and sits on the Board of The Crown Estate and the Sustainability Advisory Board of Ingersoll Rand. He has advised companies such as Levi's, 02, Pepsico, Tesco and Unilever on strategy, innovation and engagement. His time in government gives him a strong understanding of policy-making and regulation. He has led futures, innovation and digital transformation work for major companies and with the Future Cities Catapult.
Peter was awarded an OBE in 2014 for services to environmental protection and sustainable development.
Peter travels across the UK and internationally to speak.